Press Release

Livewords rebrands as Acolad

Netherlands interpreting and translation expert takes on Acolad logo 

 

01 July 2022 

After its integration in the Acolad group in 2019, Livewords is now taking on the Acolad brand. This rebranding – the second in a single year for Acolad, following that of Amplexor – is another landmark in the group’s ambitious journey and strategy to become a leading global player, with a unified communication and services strategy across the 25 countries it operates in.

 

Rebranding Livewords: a sure step for a stronger brand 

Livewords’ services and expertise have proven perfect fit to Acolad’s strategy of becoming a global one-stop shop for content and language services, with a portfolio built on complementarity and excellence – and an end-goal of providing best-in-class services and solutions to its customers. 

“Livewords’ expertise regarding the public sector, in particular, and their leadership position within the interpreting market and technology were definitely a plus and strengthened our standing within that specific vertical. Livewords’ talent pool is also truly enviable and we know having them on board has been – and will continue to be – a true asset for our combined customer portfolio.” says Olivier Marcheteau, Acolad’s CEO.

Expanded portfolio and reach

Having Netherlands’ largest Language Solution Provider in the group expands Acolad's presence in the BeNeLux region – and the rebranding will allow for having a single, unified identity and messaging across that region.

On that topic, Denise Horan, Acolad’s GM for the BeNelux comments: “In addition to its leading position in The Netherlands, which is quite a strategic market, Livewords brought an advanced expertise in interpreting to the group, as 45% of its activity is dedicated to this service. Livewords also enriched our portfolio with its proprietary interpreting technologies, which we have leveraged globally – and will continue to do so.”

Our mission is to turn your content into value

Throughout the past years, Acolad’s positioning has evolved from being 100% focused on language services, to accompanying its customers through their complete content lifecycle journey.

Acolad’s new motto, “turning your content into value”, illustrates how the group aims to stand out in the content and language services market by providing industry-leading technological solutions and 24/7 high-quality services to its customers.

At the end of the day, our end-goal is providing best-in-class services and solutions to our customers,with a portfolio built on complementarity and excellence.

Who we are

Acolad is a dynamic and passionate leader in the global content space providing a full suite of content and language solutions, services and technology.

With content at our core, we address all content-related needs: from digitalization to globalization.

For decades, we've been committed to helping customers across key industries engage with their markets, increase revenue, and drive process efficiencies through cutting-edge content solutions and technology.

“Livewords’ expertise regarding the public sector, in particular, and their leadership position within the interpreting market and technology were definitely a plus and strengthened our standing within that specific vertical."

Olivier Marcheteau
Acolad CEO

“Livewords brought an advanced expertise in interpreting to the group and enriched our portfolio with its proprietary interpreting technologies, which we have leveraged globally – and will continue to do so."

Denise Horan
Acolad’s GM for the BeNelux

Find out more about the Livewords rebranding

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